A Study on the Role of Service Quality on Customer Retention in Banks


  • Coverage

    National
  • Type

    Non-Indexed
  • Published

  • Publisher

    Journal of Management & Commerce

    Pages 6-12

  • Cite As

    Neena Prasad. (2015) A Study on the Role of Service Quality on Customer Retention in Banks, J. of Management & Commerce, 2(1), pp. 6 – 12.